Its world-famous rubber footwear stepped aside for a moment
as Brazilian brand Havaianas launched its latest innovation,
the Havaianas Bag Collection. Through a hip and funky fashion
show that featured makeup by Shu Uemura and hair styling by
Kiehl’s, Havaianas showed that the newest addition stayed
true to the distinct design elements of its iconic flip-flops.
The versatile yet stylish bag collection was well-received
by the trendy celebrities and the media present at the launch
as well as the thousands of viewers watching online via live
streaming courtesy of Smart Communications.